It is great inspiration to see young people in SA's media industry making enough money to live large right here on mzansi grounds, without skipping the borders, one would think less of how South African artists especially musicians could make enough money that complements their success in being popular with their sounds.
Now it really shows that as long as the radio stations could be at least more transparent on listing artists music on their play lists, poverty would be the thing of the past. I can not count how many albums I have personally submitted on SABC's radios but you just never hear your music . I find this very much discouraging I don't think if one person thinks that they don't like your music that should be enough not to give chance for the listeners to have a say on either they would love to hear the sound more or not.
After all radios are for satisfying the listener not the other way around.
It is just not fare that many talented musicians are never heard of because of this limitation trap on listing music on radio.
It shouldn't be portrayed as if success in media is for the limited few.
If it is that other musicians do not follow the rite procedure to list their music, why is the procedure only transparent as far as submitting your copies on SABC music library, submitting on radios for sampling, you do that a year goes by without your music being sampled. As if that is enough you go to radio stations ask to submit your copy for awards, 'they ask you are you listed?' but would never tell you how.
From there you find people asking you to pay them money for listing you on radio. Radios should help music artists to live above poverty line by listing artists on their play lists, this limits the growth of many artists
With the new support for SA's music to be played more on radios, it would help a great deal to give every one a chance even those who never get to hit it on the nail, the know how of listing your music on radios.
Congratulations to those who have been fortunate to have a future out of their artistic fortunes, it really shows that south Africans are talented enough to live above poverty line and live a successful life
Some of our SA's artists from TV personalities, soccer stars and musicians who serve as inspiration to many of us, by living their dreams and manage to live a good life. Seeing young artists investing in property before they turn 30 is really a way that should be encouraged by giving artists a transparent help to get there, talent alone is never enough so as toiling on hard work alone only to find a brick wall instead of the door of opportunity. Those who hold keys to open doors should do just that and stop blocking the way then growth would be recognised.
XoXo
Ayanda Tom @ReflectSA
Pic source: www.womensuccess
